Reporting

  1. What is the Traffic Summary section?
  2. What is the Custom Traffic Reporting section?
  3. What is the Billing History section?
  4. What is the Account History section?
  5. What do '.csv' and '.pdf' mean?
  6. What is the difference between 'delivered clicks' and 'billable clicks'?
  7. Why do the bullets grey out for the 'View report in browser' and 'Save report as document' options when I select a Detail Level of 'Daily Totals' on the Custom Traffic Reporting page?
  8. What is the Delivered Clicks Per Day column?
  9. What is the Detail Level drop-down for on the Custom Traffic Reporting page? (I.e. What are Daily Totals? What are Date Range Totals?)